Dr. Mitch Rosenzweig Joins Innovetive Petcare’s Senior Management Team

Innovetive Petcare, Inc., is pleased to announce that Dr. Mitch Rosenzweig has joined its management team as Vice President of Veterinary Operations, bringing his years of proven experience and invaluable expertise as a veterinary practitioner and clinic owner.

Dr. Rosenzweig is a highly respected veterinarian and entrepreneur who has successfully founded and run both general practice and emergency/specialty clinics. Most recently, he was the founder and owner of Animal Emergency & Specialty Center, which was acquired by Innovetive Petcare.

On joining Innovetive Petcare Dr. Rosenzweig noted, “I am pleased to join the Innovetive Petcare team. Having owned and run multiple practices, I understand firsthand the challenges veterinarians face. We share a vision of helping improve the lives of veterinarians and their staff by providing best-in-class tools and resources typically not available to the owner of a single practice.”

Dr. Rosenzweig will continue practicing medicine at AESC, which he founded in 1991; Innovetive Petcare will provide AESC a range of growth management and operational support services. The leading specialty/emergency hospital in the Knoxville area, AESC is a referral-based practice focusing on surgical procedures, oncology, ophthalmology, exotic, internal medicine, critical care and emergency services for small companion animals.

In addition to his expertise in veterinary medicine, Dr. Rosenzweig has 10 years of experience working with a human medical/device sales company in product development, training and sales. In the late 1990s, Dr. Rosenzweig channeled his combined considerable education, training and observational experience into a series of three veterinary clinics in Knoxville, including an after hours pet emergency center.

From 2006 to 2009 Dr. Rosenzweig performed a surgical residence under the supervision of Tommy Walker, ACVS and Ray Rudd, DACVS. In 2009, he sold two of the clinics in order to focus on the Animal Emergency and Specialty Center (AESC). Additionally, Dr. Rosenzweig served as the associate dean of clinical development and assisted in the formation and preliminary accreditation of Lincoln Memorial University College of Veterinary & Comparative Medicine.